The Zuricher Song

Zurich Insurance Group
Brazil
Workforce Transformation 2021

Elevator pitch

During challenging times, actions can make the difference. “Better days will return” is a message of hope that ended up forming Zurich’s first global virtual band.

Innovation Presentation

During the pandemic lockdown in April 2020, a Brazilian woman decided to share a message of hope: it was then that Anna Lino (Innovation Analyst) composed The Zuricher Song.

Anna posted the song on Workplace, Zurich’s internal social media network. After only 32 days and more than 14.000 views, the song organically became a movement that formed Zurich’s first global virtual band.

Connected by music, 60 colleagues from all four corners of Zurich’s world sent 120 files singing, playing, and dancing along to the song. A truly international story about being united and optimistic during challenging times.

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