WohnenNext - digital home insurance

WohnenNext is the first end-to-end digital and fully automated household insurance in the Austrian insurance market. Combining a state-of-the art digital product with the expertise of the DONAU sales staff, WohnenNext creates a whole new experience on how to conclude an insurance in the 21st century.

What was the story behind the project? Nowadays it is obvious that customers are used to easy and fast online shopping processes. This correlates with a fast increasing number of digital natives and customer expectations. Customers are annoyed by time consuming and complex purchasing processes and insurance is definitely not an exemption.

Therefore the main focus of WohnenNext is clearly on the customer. Through transparent, personalized and easy-to-follow processes customers are able to conclude their household insurance within a couple of minutes. The perfect user experience is leading the customer through the process within a few clicks - with each click contributing to a highly fitting product tailored to customer needs. 30 seconds after choosing the right package, the policy is sent via e-mail directly to the custumer's inbox - this makes WohnenNext "Austria's fastest policy".

Secondly, we focused on the integration of the existing sales staff. WohnenNext is usable for all our sales network with personalized links to attribute underwritten policies directly to the sales staff. This means that WohnenNext combines personal expertise of our agents with the advantages of a fully digital product.

In conclusion, WohnenNext aims to take insurance in Austria to the next level. Through a perfect customer fit combined with the integration of a personal touch of our existing sales staff customers are able to conclude their household insurance in a few minutes.