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Mapfre S. A.
Core Insurance Transformation 2021

Elevator pitch

The intelligent voice of the client

Innovation Presentation

More and more companies understand that growing profitably in a highly competitive environment means listening to customers and meeting their needs. MAPFRE is keenly aware of this and seeks to differentiate itself with this initiative by putting the client at the center and attending to their needs in a unique, personalized and transformative manner.

What if you could know better what their pains and expectations are towards their insurance? Are we really sure to know what issues concern your clients most? By identifying these aspects while detecting their degree of emotional attachment to the insurance we can get serve them better and foresee their true needs.

In this context, Verbatims was born - a platform built on a cognitive mode…

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