MAPFRE Firewall Mindset.
MAPFRE Firewall Mindset is a digital cybersecurity awareness campaign for MAPFRE worldwide. It effectively transforms people's habits and behaviors to become the last security barrier against cyber-attacks. Thanks to an innovative methodology based on gamification and storytelling, we've achieved results with a minimal investment of time and resources, through an entertaining and addictive online experience.
It is divided into three seasons, each with three episodes, containing six impacts per episode, in accordance with a well-proven methodology. The first case of each season is an animated webisode where the plot of the FMA (The Firewall Mindset Agency) is developed, featuring characters such as Pil, Mark, and Phantomas. Cases two and…